Online Marketing & Pr

Interact with our customers to align their needs, with our corporate objectives
2. Be the eyes and ears of our brand
3. Build and maintain our content distribution network by way of social media channels
4. Participation in conversations that surround our content and brand, answer comments, be a mediator
5. Identify threats and opportunities in user generated content surrounding our brand, report to appropriate parties.
6. Create content for feeds and snippets in various social media sites.
7. Conduct keyword research including cataloging and indexing target keyword phrases
8. Participate in social media on our behalf
9. Optimizing tags, on our feeds, sharing sites like YouTube/Flickr and search engines through copywriting, creative & keyword optimization
10. Manage and track link building campaigns, coordinated with all facets of our business.
11. Create and update daily, weekly and monthly reports
12. Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the social media campaigns